One of ideas of corporate strategy is to position the firm and make sure all the components of the business are pushing in the same direction. A simplified version of this says that the firm should seek high price and high value or low price and relatively low value.
The FT look at research from Morgan Stanley that suggests that the asset management business is becoming increasingly polarised into tracker funds and hedge funds.
So it’s “cheap or spicy” - and the main driver continues to be performance versus cost.
Huw van Steenis and his team at Morgan Stanley this week published an 80 page update on the European asset management industry, noting the continuing deterioration in the outlook for traditional managers and at the same time an accelerating rationalisation of alternative managers as winners and losers in the hedge space diverge.
The top 100 hedge funds now represent 69 per cent of total hedge fund assets, up from 56 per cent in 2006, according to Mr van Steenis. The analyst sees “massive” rotation between winners and losers in the sector after the years of plenty.